Ahmad Tayyem
Founder of Jorbox LLC. Building and running an independent product company in Albuquerque, New Mexico since 2012. Writes here occasionally about performance, strategy, and how a small company stays small on purpose.
Ahmad founded Jorbox in 2012 and has been running it ever since — no outside investment, no acquirers, no exit timeline. The company builds and operates five SaaS brands end-to-end alongside a small client-services arm.
Most of what shows up on the blog comes out of work the team is actually doing — performance tuning across the brand portfolio, deciding whether to migrate a client off WordPress, figuring out which Core Web Vital matters in any given quarter. The bias is toward writing things down once and getting them right, rather than churning out filler.
Off jorbox.com Ahmad writes occasionally at tayyem.me and is reachable at [email protected].
What's been written down.
3 posts so far.
- PhilosophyMarch 18, 2026
Why we still answer our own support tickets in 2026
Every other agency our size has outsourced support to a call center by now. Here's the math on why we never will.
- PerformanceFebruary 28, 2026
Core Web Vitals in 2026: which one actually moves the needle
LCP gets all the attention. But the metric that quietly drives conversion in modern browsers is something else.
- StrategyJanuary 21, 2026
Should you migrate off WordPress? A reality check
We migrate 30-40 sites off WordPress every year. Here's when it's worth it, when it's not, and what nobody tells you.